Combining high-impact editorial vision with strategic brand thinking, Anna is a Creative Director specializing in beauty, retail, and fashion, developing cohesive visual systems that connect storytelling across campaign, digital, and retail environments. Her work spans brand identity, global campaign direction, and 360° content creation, often in collaboration with leading photographers, stylists, and creative talent worldwide.
She has led creative for major brand launches including The Outset, Fenty Beauty, and Victoria Beckham Beauty, and partnered with brands such as Saie, Sephora, and Coty Luxury.
In 2020, she was brought on by Scarlett Johansson to lead creative direction for The Outset, partnering with founder and CEO from concept through launch in 2022, establishing a minimalist identity rooted in refined typography, black-and-white imagery, and utilitarian design.
Anna worked as Associate Creative Director on the launch of Fenty Beauty, contributing to one of the most influential modern beauty launches defined by inclusive casting and elevated creative partnerships. Early in her career, Anna was part of the in-house creative team at Sephora, developing campaigns, loyalty programs, and retail experiences. She later consulted for Estée Lauder, Clique Media Group, and Gates Creative.
Anna holds a B.A. in Communication Design from Carnegie Mellon University.